Scratch AI has been live for just one month and has already hit 10K downloads and $9K in MRR.
Scratch is your personal AI coach for golf.
In a niche full of GPS trackers, Scratch stands out for tracking every shot and giving personalized golf advice in real-time.
The app was created by BogeyBois, two friends who began posting golf memes and videos back in 2020.
Since then, they've built a strong community with 446K followers on TikTok, 100K on Instagram and 101K on Youtube.
We first featured them when the app was only a week old:
https://www.socialgrowthengineers.com/new-app-in-sports
Three weeks later, they've already reached $9K MRR.
What changed?
Their number of accounts grew from 13 to 21.
Total views jumped from 10.3M to 16.2M.
But the main cause comes down to their social media brand.
They've been posting videos on their main pages that include app promos at the end, like this:
This is just month one.
We'll be watching to see if Scratch can spark real virality in the months ahead.