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The Format That Took a Pregnancy App to 90M Views

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May 11, 2026· 1 min read

WeMoms is a pregnancy and motherhood app that helps women track their pregnancy.

One of their TikTok videos exploded at 90M views and 24.1K comments.

The video is split into two screens.

  • on top, someone places a small fetus model on a table, week by week
  • on the bottom, an AI‑generated visual shows the fetus inside the mother's belly.

"4 semaines, 5 semaines"

It's the most‑viewed video in the entire category.

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