May 29, 2025· 2 min read
One of your weekly hooks should always be a trend.
Why
- Estimated ~ 50-100 % increase in views when using trending sounds
- 61% of TikTok users say they prefer brands that surf trends (or start them)
- Watch time is maximized if used in right timing because viewers recognize your content as a familiar pattern and are more likely to stay
- Most trends become trends because of their high engagement potential, meaning you've just hacked your way into 10x more comments
- It's a no-brainer – all you need to do is replicate an existing format and hook
Proof
Myentries.ai started posting on January 30th across a network of 25+ ambassadors.
On February 25th, they posted this video.
This isn't just a great, creative hook. It's a trend.
"I could kiss the girl on the lips who…" + someone who showed you something that changed their life
9 million views on Instagram Reels. It was their breakthrough video.
Not convinced? This is their second most viral video (5d later):
"I'm gonna hold your hand when I say this but…"
Yes, it was another trend at the time.
At least one trend every week.
We're sharing one every day here at The the library.
Don’t skip it.