Grok is a chatbot created by xAI. It has become a name to watch in the generative AI space.
After launching Grok 3 in February 2025, the X (Twitter) integrated chatbot signed up millions of new users in just a few months. The launch of Grok 4 in July has caused another, smaller surge.
Now, Grok offers access to a series of advanced models from xAI, including Grok 1, Grok 2, Grok 3, and the latest Grok 4.
In this article, we'll dive into Grok’s current user base and other key statistics about the rapidly growing AI tool.
Top Grok User Statistics
- There are 30.1 million monthly active Grok users.
- Grok.com gets 153 million website visits per month.
- Grok has lost 5 million monthly users from its all-time peak.
- 59.86% of Grok users are not in full-time work.
- The United States accounts for 20.71% of Grok’s users, with India contributing 10.87% of unique visitors.
How Many Grok Users Are There?
Based on the latest data from Semrush, Grok has 30.1 million monthly active users.
Grok also generates 153 million website visits per month.
Following the release of Grok 4 in July 2025, Grok added 9 million monthly users.
The Grok app has also been downloaded over 50 million times on the Google Play Store.
While Grok does not have the same adoption rate or number of users as ChatGPT, the site’s traffic and user count have exploded over the past few months.
And these figures only account for traffic to Grok.com. Additional users access the chatbot via the X app — as a very rough proxy, there are around 2 million paid X subscribers, who get access to the latest versions of Grok.
Sources: Semrush, Google, Social Media Today
Grok User Demographics
60.19% of Grok users are male, while 39.81% are female.
63.7% of Grok users are under the age of 35.
With Semrush Traffic & Market, we can learn a lot more about Grok users and uncover their demographic, socioeconomic, and psychographic status.
Notable Grok user data includes:
- 60.49% or 18.2 million Grok users are considered middle income.
- 40.14% of Grok users are full-time employees.
- 34.26% of users are only educated to high school level, while 55.54% have attended college or university.
- Grok use is higher in smaller households, with 1-2 person households making up 41.71% of all users.
Sources: Semrush
Grok User Growth
Grok's traffic and user base increased significantly in the wake of Grok 3's launch in February 2025. And a similar pattern appears to be in motion following the release of Grok 4 in July.
Here’s a look at how Grok’s monthly visits have grown over time:
| Month | Number of Visits | Change Over Previous Month | Change Over Previous Month (%) |
| November 2024 | 2,500 | - | - |
| December 2024 | 151,300 | ↑ 148,800 | ↑ 5,952% |
| January 2025 | 1.1 million | ↑ 948,700 | ↑ 627.10% |
| February 2025 | 37 million | ↑ 35.9 million | ↑ 3,263.64% |
| March 2025 | 141.9 million | ↑ 104.9 million | ↑ 283.51% |
| April 2025 | 117.5 million | ↓ 22.2 million | ↓ 15.64% |
| May 2025 | 125.7 million | ↑ 8.2 million | ↑ 6.98% |
| June 2025 | 111.1 million | ↓ 14.6 million | ↓ 11.61% |
| July 2025 | 153 million | ↑ 41.9 million | ↑ 37.71% |
| August 2025 (forecast) | 161.9 million | ↑ 8.9 million | ↑ 5.82% |
Additionally, you can see how Grok’s monthly unique visitors have grown since launch. Interestingly, Grok 4 has not yet managed to drive the same peaks of monthly visitors seen after Grok 3 was launched:
| Month | Unique Visitors | Change Over Previous Month | Change Over Previous Month (%) |
| November 2024 | 2,400 | - | - |
| December 2024 | 82,100 | 79,700 | 3,320.83% |
| January 2025 | 426,500 | 344,400 | 419.49% |
| February 2025 | 12.9 million | 12.4 million | 2,924.74% |
| March 2025 | 35.1 million | 22.2 million | 172.09% |
| April 2025 | 25.1 million | -10 million | -28.49% |
| May 2025 | 23.2 million | -1.9 million | -7.57% |
| June 2025 | 21.1 million | -2.1 million | -9.05% |
| July 2025 | 30.1 million | 9 million | 42.65% |
| August 2025 (forecast) | 30.2 million | 0.1 million | 0.33% |
A similiar trend is reflected in search interest for Grok over the past 2 years:
Sources: Semrush,
Grok User Statistics
According to Semrush data in July 2025:
- Grok generates approximately 153 million visits each month.
- Of this figure, 30.1 million are unique visitors.
- The average user spends 14 minutes on the site.
- Each Grok visitor views 3.9 pages per visit on average.
- Grok.com has a bounce rate of 50.56%.
Here’s how Grok compares to other popular AI companies:
| AI Tool | Total Visits | Bounce Rate | Pages per Visit | Average Visit Duration | Site Insights |
| Grok | 153 million | 50.56% | 3.9 | 14 mins | Full Analysis |
| ChatGPT | 5.2 billion | 41.67% | 4.2 | 14 mins and 47 secs | Full Analysis |
| Perplexity AI | 173.6 million | 44.78% | 4.3 | 12 mins and 57 secs | Full Analysis |
| Claude AI | 136.6 million | 40.88% | 5.3 | 16 mins and 32 secs | Full Analysis |
| Gemini | 287.5 million | 13.9% | 4.7 | 11 mins and 37 secs | Full Analysis |
| DeepSeek | 319.2 million | 42.53% | 4.3 | 12 mins and 58 secs | Full Analysis |
| Poe | 18.1 million | 47.12% | 4.6 | 14 mins and 03 secs | Full Analysis |
| Meta AI | 16.6 million | 53.73% | 5.3 | 12 mins and 34 secs | Full Analysis |
Sources: Semrush
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Grok Traffic
80.18% (122.7 million) of Grok visits are direct.
Organic search is the second-largest channel for Grok users (8.86% of traffic).
Here’s a quick look at Grok's most popular traffic channels:
| Rank | Traffic Channel | Proportion of Traffic (%) | Actual Figure |
| 1 | Direct | 80.18% | 122.7 million |
| 2 | Organic Search | 8.86% | 13.6 million |
| 3 | Referral | 8.63% | 13.2 million |
| 4 | Organic Social | 2.2% | 3.4 million |
| 5 | Paid Search | 0.1% | 151,600 |
| 6 | Display Ads | 0.02% | 32,800 |
| 7 | Paid Social | <0.01% | 5,000 |
| 8 | <0.01% | 3,000 |
Organic Search Traffic
For organic search traffic, Grok's most commonly searched keyword is simply "grok," generating 42.03% of the site's monthly search traffic.
The second highest-ranked keyword is “grok 3,” accounting for 6.91% of monthly search traffic.
Interestingly, Grok 4 is yet to emerge as a significant search traffic driver.
Below is a table with the top five most commonly searched keywords people use to find Grok.
| Rank | Keyword | Monthly Traffic | Monthly Traffic (%) |
| 1 | grok | 72,600 | 42.03% |
| 2 | grok 3 | 11,900 | 6.91% |
| 3 | grok3 | 8,200 | 4.75% |
| 4 | groc | 4,500 | 2.59% |
| 5 | grok's | 3,700 | 2.12% |
Sources: Semrush
Grok by Region
The United States accounts for the largest share of Grok traffic at 21.93%. However, the share of unique users from the US (20.71%) is marginally lower.
The inverse is true of India. It contributes 8.89% of total Grok traffic, but a slightly higher percentage of monthly Grok users: 10.87%.
Here’s a table with a breakdown of Grok traffic and users by country:
| Rank | Country | Traffic Share (%) | Visits | User Share (%) | Users |
| 1 | United States | 21.93% | 33.6 million | 20.71% | 6.2 million |
| 2 | India | 8.89% | 13.6 million | 10.87% | 3.3 million |
| 3 | Vietnam | 4.95% | 7.6 million | -- | -- |
| 4 | Germany | 3.9% | 6 million | 3.61% | 1.1 million |
| 5 | Brazil | 3.77% | 5.8 million | 4.39% | 1.3 million |
| 6 | Russia | -- | -- | 3.54% | 1.1 million |
Sources: Semrush
Grok Subscriptions, Pricing, and Revenue
Grok is free to use, but there are paid subscriptions to unlock additional features.
SuperGrok costs $30.00 per month, providing increased access to Grok 4, an enhanced image model, and extended memory. Additionally, X (Twitter) users can pay $40.00 per month to get access to SuperGrok with the highest usage limits, as well as early access to new features.
SuperGrok Heavy, which comes with the longest memory and exclusive access to Grok 4 Heavy, is available for $300.00 per month.This tier was launched for the first time in July alongside Grok 4.
There is no data available on the number of SuperGrok or SuperGrok Heavy users.
However, there are approximately 2 million X Premium users.
Sources: xAI, Social Media Today, X (Twitter)
What's Next For Grok
Grok's rapid rise will be something to monitor throughout the year.
Based on Semrush data and current trends in the space, it doesn't look like Grok's momentum is slowing down.
- xAI launched Grok Vision in April 2025 for premium users. Grok Vision analyzes real-world objects via smartphone cameras.
- Grok 4 has performed well in a number of benchmark tests, claiming the highest score yet on Humanity's Last Exam.
- Grok 4 Heavy has a 256,000 token context window.
- Grok has open-sourced Grok 2.5, and intends to do the same with Grok 3 in 6 months.